If you can build up a following and create awesome video content, YouTube is the place you should be!
Combining these two things together will give you the ability to earn passive income from your videos. But how do YouTubers get paid for their videos and are you eligible? Let me first explain why YouTube is such a powerful platform for advertisers and creators.
Ok, lets jump in!
How Do YouTubers Get Paid For Their Videos?
To answer this question, I first need to take a step back and address how YouTubers monetize their videos.
As a YouTuber, the easiest and most seamless way to start earning money from your videos is to join the YouTube Partner Program. Joining this program gives you access to thousands of advertisers who want to show their ads on your videos.
Once you have registered for Google Adsense, you can then show those small (or sometimes long) video ads in front of videos. Now you will be able to earn money depending on how many views, interaction and watch time you get on your videos.
As a YouTube creator you can see your earnings in the creator studio plus a lot of other useful analytics. Once you earn over the $100 threshold, YouTube will make a payment into you back account which is done once every month. I have broken this down more here on what you can expect to earn from your videos and views.
On the flip side of the coin, if you were to advertise a product or service on YouTube. You would use Google Adwords which allows you to target certain audiences on different platforms like YouTube and blogs.
Other Ways YouTubers Get Paid From Their Videos
While Adsense is definitely the most seamless way for YouTubers to get paid, there are still heaps of other avenues out there. Some of the most popular options that many creators use in conjunction are:
- Sponsorships: Once a YouTuber builds up a substantial subscriber following, they then have the power to reach out for sponsorships. However in most cases, companies will reach out to creators that they would like to advertise with. Prices of sponsorships can range from hundreds of dollars to hundreds of thousands of dollars.
- Merchandise: Another popular way of how do YouTubers get paid is to create their own merchandise. You don’t have to look far to see that creators like Casey Neistat, H3H3 and even smaller channels like Andrew Neeme use this method.
- Affiliate programs: YouTubers of all levels can also join affiliate programs. This allows them to promote a service or product to their audience in which they get a small commission. This is a very popular option especially for the new rules coming in for Adsense monetization.
Leave a Reply